Magento is a popular e-commerce platform that provides businesses with a flexible and customizable solution to create online stores. It offers a wide range of features and functionalities, including product management, order processing, payment integration, and marketing tools. With its intuitive interface and powerful tools, Magento empowers businesses to create a unique online shopping experience for their customers, regardless of their industry or size. Magento also provides a rich ecosystem of extensions and integrations, enabling businesses to scale and customize their online stores to meet their specific needs. With its robust platform and community support, Magento is a trusted and reliable solution for businesses looking to succeed in the e-commerce space.

Pub/Sub allows services to communicate asynchronously, with latencies on the order of 100 milliseconds. Pub/Sub is used for streaming analytics and data integration pipelines to ingest and distribute data. It's equally effective as a messaging-oriented middleware for service integration or as a queue to parallelize tasks.